Apple’s iPhone 17 Series Set for September 9th “Awe Dropping” Reveal, Promising Biggest Upgrade in Years iPhone 17, iPhone 17 Pro price in India, launch date, display, camera and everything
Cupertino, CA – Apple has officially announced its highly anticipated fall event, scheduled for Tuesday, September 9th, where the company is expected to unveil the next generation of its flagship smartphone, the iPhone 17 series. The “Awe Dropping” event, held at the Steve Jobs Theater in Apple Park, is generating significant buzz, with rumors pointing to the most substantial iPhone upgrade in years. The keynote will be live-streamed on Apple’s website, the Apple TV app, and YouTube, commencing at 10 AM PT.
The star of the show will undoubtedly be the iPhone 17 lineup, which is rumored to include four distinct models: the standard iPhone 17, a new, super-thin iPhone 17 Air, the iPhone 17 Pro, and the top-of-the-line iPhone 17 Pro Max. This new “Air” model is expected to be a significant addition, potentially shaking up the lineup with its slim profile. Pre-orders for the new iPhones are anticipated to go live on Friday, September 12th, with the devices expected to ship and arrive in stores on Friday, September 19th, based on Apple’s previous launch schedules.

One of the most significant rumored upgrades for the standard iPhone 17 models is the inclusion of a 120Hz ProMotion display, a feature previously exclusive to the Pro models since the iPhone 13 Pro. This would bring a smoother and more fluid user experience to the entire lineup. The standard model is also expected to see a screen size increase from 6.1 inches to 6.3 inches, likely achieved by reducing the bezels.
The camera systems across the series are also poised for a major overhaul. All four iPhone 17 models are rumored to feature a new 24MP front-facing camera, a significant jump from the 12MP sensor in the iPhone 16. Leaks suggest a redesigned rear camera module for the Pro models, with some renders showing a horizontal triple-camera system.The iPhone 17 Pro is also tipped to receive a 48MP telephoto lens with 3.5x optical zoom. In a move to appeal to creators and vloggers, Apple is expected to emphasize improved video recording capabilities. The iPhone 17 Air is rumored to feature a single 48MP rear camera. Leaked case designs appear to confirm cutouts for the Action button and a dedicated Camera Control button on all models.
Other Article
While the September launch will focus on the flagship models, Apple is also expected to continue its strategy of a staggered release for its more budget-friendly option. Following the pattern of the iPhone 16E, a rumored iPhone 17E is anticipated to be released in the spring of 2026, likely in March or April. This model provides a more accessible entry point into the Apple ecosystem.iPhone 17, iPhone 17 Pro price in India, launch date, display, camera and everything
Beyond the hardware, the iPhone 17 series is expected to launch with iOS 26, the next iteration of Apple’s mobile operating system. The new software will likely bring a host of new features and improvements designed to take advantage of the new hardware.
As the launch event approaches, tech experts are advising potential iPhone buyers to wait. The announcement of the iPhone 17 series is expected to trigger price drops for older models, including the iPhone 16, which could see a reduction of around Rs 8,000-Rs 10,000.This, combined with festive season promotions, could present significant savings for consumers.
While Apple remains tight-lipped about the official details, the flurry of leaks and rumors has painted a compelling picture of what to expect from the iPhone 17 series. With significant upgrades to the display, camera systems, and the introduction of a new “Air” model, the September 9th event is shaping up to be a landmark moment for the iPhone. All eyes will be on Cupertino to see if the “Awe Dropping” event lives up to its name.
